I DESIGN THINGS MEANT TO LAST.
Sergio H. Andrade
Paris
Creative direction & Leather goods design
Barcelona born.
Italy and France trained.
Paris based.
Twenty years designing for international luxury houses and premium brands.
I study permanence.
The hardest thing to design
is something that lasts.
Good design rarely shouts.
It works through proportion, precision and clarity.
Not louder.
Better.
Every object starts with structure.
Materials define the gesture.
Function gives meaning to form.
Form is a decision.
I help brands find their form.
Creative direction
Collection design and development
Product architecture and design systems
Design and collection Audit
Support for internal design teams
what i do
I HELP YOU THINK CLEARER:
FROM CHAOS TO SYSTEM.
FROM CONCEPT TO COLLECTION.
FROM IDEA TO OBJECT.
It’s never just the bag.
It’s the story around it.
Background images are used for visual reference only.All rights belong to their respective owners
Selected collaborations
